Created with Sketch.
Created with Sketch.

Ode to Construction

Abstraction in the digital age

Onomatopee 175

What happens when a construction moves from code to print, or from code to space? What gets lost? What stays the same? Ode to Construction – Abstraction in the Digital Age demonstrates the fluidity of a design’s materialization within the conditions of the digital.

Constructed from pixels and data, transformed into vector files, travelling through the cloud to an offset printer, and translated into physical metal objects – the project moves effortlessly between sreen, print, and space and simultaneously questions its context and medium.

Ode to Construction – Abstraction in the Digital Age started as an investigation into the visual strategies and ideologies of Russia’s early 20th century Suprematist and Constructivist movements. Through artistic research, graphic designer Polina Joffe searched for ways to reanimate their foundational legacies from a contemporary viewpoint. She designed a generative tool that creates constructions made of red and black rectangles, visually echoing modernist abstraction. With the tool, available at www.odetoconstruction.com, Joffe created a publication along with a physical construction, as presented at Onomatopee. The installation shows a translation of pages 488-489 from the Ode to Construction book, traversing from code to print to spatial objects.

 

Agenda

Publication

Onomatopee 175, Polina Joffe, 2020

Ode to Construction

Abstraction in the digital age

€ 25

In (re)print

note: due to unexpected issues at the printer, the book is delayed.

 

Ode to Construction – Abstraction in the Digital Age explores the intersections of graphic design and art through the means of generative code, gesturing playfully and melancholically towards the foundational legacies of the Suprematist and Constructivist movements of the early 20th century.

At once a book, website, and exhibition, Ode to Construction demonstrates the fluidity of design’s materializations within the conditions of the digital, moving effortlessly between screen, print, and space. By reanimating the formal strategies of modernist abstraction, graphic designer Polina Joffe probes the technical and social registers of design today.

Type
Hardcover
Dimensions
120 x 165 mm / 4.7 x 6.5 inches (portrait)
Pages
664
ISBN
978-94-93148-35-2
Editor
Polina Joffe
Author
Madeleine Morley, Max Boersma
Graphic
Polina Joffe
Artist
Polina Joffe
Language
English
Release date
19/10/2020
Paper
Fedrigoni, Arena Natural Rough, 120gsm and Geltex Seda, 115gsm
Edition
500
Color
black and red
Printer
Printon, Tallin (Est.)
Font
NB International Pro, kindly provided by Stefan Gandl, Neubau
Image specs
270 images in black/red
Details
coloured edges of the book-block
Made possible by
Arts Promotion Centre Finland, Grafia
more specs

PEOPLE INVOLVED IN THIS PROJECT AND ALL THE ROLES THESE PEOPLE EVER HAD IN ONOMATOPEE PROJECTS